SURF - The Evolution of Fitness, Performance Training, & Lifestyle

The lifestyle of the high performance individual and the average joe/jane is no longer mutually exclusive as the doors to the once secretive world of high performance are revealing how the same practices that allow the elite to excel can be used by all to enhance performance at any level.

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SURF - 3-Minute Breathing Exercise To Find Your "Why"

We tend to revere "professionals" and "experts" because of their abilities and skills which exist on a level we feel we can never attain. As a result, we characterize these individuals as "gods" or "superhuman" while living our own lives in the shadow of mediocrity. While I don't believe living a life obsessed over success, competition, and performance is healthy, I do believe a large part of life should be dedicated to pursuing a balance between ambition and contentment.

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SURF - A Journey To Becoming A Fish & Goal setting

When we initially decide to pursue a goal there's always a lot of excitement and motivation - which is great! The tricky part is maintaining this motivation and following through. Why is this? My guess is most people focus on the outcome goal as opposed to the process/behavior goals (tip: these are explained in the article above). To simplify, outcome goals are what they sound like - they're the end goal. Dreaming to have a particular physique, hit a specific PR in a lift, or finish 1st place in the Graveyard at the Carolina Cup next year - these are all outcome goals - they're sexy, get your heart pumping, create butterflies in your stomach, and we have little control over them! What most people fail to focus on are the controllables = the processes/behaviors/specific steps it takes to reach those goals, and more often than not those steps can be monotonous, mentally & physically draining, and they take time & patience (which I believe is the most difficult part of pursuing goals to the end).

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